Say Now has just released the official video for “Met my match”. The video is now online on YouTube and can be streamed via the link in the description. It shows the artist in a modern setting with bright lighting. The song is part of Say Now’s latest push with Atlantic Records UK. Fans can find the video on the official channel and on social media.
Key Takeaways
- The video is directed by Melanie Lehmann
- Choreography is led by toshiya nara with help from crystalline structures
- Post‑production was handled by The Quarry and Selected Works
The video was directed by Melanie Lehmann, who worked with photographer Bobbie Notcutt from Dustbunnies Agency. Creative direction came from crystalline structures, giving the set a clean, reflective look. The production was handled by Spoon Studios, with Scarlett Anderson as executive producer. Ella Griffith served as producer, while Will Slade managed the day‑to‑day schedule. The crew included a 1st AD, a 2nd AD, and a full camera department led by DOP Charlie Knight.
Choreography was created by toshiya nara, with additional input from crystalline structures. Assistant choreographer Lily Clifton helped shape the dance sequences. The styling team was led by alivia du sun, assisted by Harvey Forsyth and Cleo Pridmore. Hair was done by Ashley Michael and makeup by Julia Edwards, with Hope Gilvarry‑Saunders as the makeup assistant. All of these elements work together to give the video a cohesive visual style.
The production crew also featured a skilled grip, Adrian Greenfield, and a gaffer, Jonny Boomer. Lighting was provided by SHL Film & TV, and the set was built by Isaac Straker with help from carpenters Jake Kaynak and Joe Mcgonigle. The location was London Film Studios, and the camera was supplied by Emmyland. The catering was handled by Lords Catering, keeping the team fed during long shoot days.
In post‑production, editor Geri Docherty trimmed the footage at The Quarry, while Jack O’Mullane oversaw edit production. Grading was done by Nielsan Bohl at Selected Works, with Hannah George as grade producer. The final color work gives the video a cool, polished finish. Sound and digital distribution were managed by the Atlantic Records UK team, including A&R and marketing staff.
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The release strategy includes social pushes on Instagram, TikTok, Twitter, and Facebook. Marketing manager Daisy Carberry and coordinator Aixa Tavares are running the campaign. Digital promotion is handled by Achoo Georgia and Romy Shivani. The video is also promoted through content partners like Taken By Marshall. Fans can follow the artist on the provided social links for updates.
Atlantic Records UK continues to support Say Now with radio play and playlist placement. The label’s co‑president Briony Turner and A&R emkent_ are involved in the rollout. For more music news, check out the article on AGUA by Maluma & Shakira. The video’s success will be measured by views, shares, and fan reactions. Stay tuned for more releases from Say Now and other emerging artists.
